Overcome Random Acts of Marketing®
Marketing Essentials for Small & Mid-Sized Businesses
October 10, 2024 from Noon-1PM CST
Most entrepreneurial businesses will struggle with "random acts of marketing" as they shift from a founder-led, sales-driven business to a more strategic growth organization.
Getting from random to predictable results requires marketing maturity - which starts with a strong brand foundation, along with a clear strategy, plan, budget, and metrics that foster alignment and accountability.
Join us for a webinar featuring Jennifer Zick, Founder & CEO of Authentic® , as she unpacks the essential ingredients that every growing business needs for fueling a strong, high-performing, revenue-generating marketing engine.
Register here:
Attendees to this webinar will learn:
- What most small to mid-sized businesses are missing in their marketing mix
- How to fill the foundational gaps and align strategy to execution
- When and how to bring marketing leadership to the table
- The modern approach to building high-performing marketing teams
- Most essential marketing metrics for every growing business
Meet the Speaker
Jennifer Zick is the founder and CEO of Authentic® , a national Fractional Chief Marketing Officer (CMO) firm that helps growing businesses to Overcome Random Acts of Marketing® and confidently take the next right step toward healthy growth.
A visionary leader and experienced revenue builder, Jennifer is the innovator behind Authentic's proprietary and proven Authentic Growth™ Methodology - a full Marketing Operating System designed to build maturity and drive value for growing businesses.
As a pioneer in the Fractional CMO space, Authentic has built a reputation as a market leader, serving a growing ecosystem of small and mid-sized clients throughout the United States and globally.